The Prius has grown into a “family” of vehicles. The Prius is now called the “Prius Liftback” and the smaller Prius c and larger Prius v have been added. The Prius Liftback also has a Plug-in version available in limited markets.
I’ve driven the 2012 models of all but the PIH. They’re good cars. The Prius is a good car and a fit for many more people than most electrics on the market - plus it has a long track record and people are comfortable buying it because of that. Toyota hoped to build on that by adding the new models to appeal to a wider range of buyers.
The Prius c is easily the most fun you’ll have in a small production car. I’m a big guy (6’3") and fit nicely in one. Adding my wife and two car seats fills the car up, but still wasn’t as bad as when we did the same in the Chevy Volt. The low-slung battery at off-center to counterbalance the engine means the little c has awesome handling characteristics as well. Lots of fun.
The Prius v is the sort of not-quite-minivan of the group. It’s a great car, but relatively boring. Of course, vehicles focused on people moving are rarely interesting. It’s a good size, has great versatility, and gives optimum efficiency for all that. It’s great to see that Toyota thought about the most common vehicle segment outside of trucks/SUVs and decided not to go crossover.
What are your thoughts on the Prius lineup?